Location: Sao Paulo / Brazil
Segment: offset company – paper bags and promotional
Equipment: Countron 2200HS (Successor model – Countron Touch)
Panorama is a printer company established in Sao Paulo / Brazil since 1983 when it started in commercial market printing forms. After decades expanding its portfolio and in the command of second generation, it improved itself in promotional market when the rapid delivery time and high exigence were big requests from its customers. With this knowledge they begun to produce paper bags and packages.
Once in promotional market, demand of notebooks and agendas increased, so count and divide those quantity of sheets (for example a notebook with 96 sheets and 4 internal divisions) the hand counting job turned in big headache for them. Especially considering high added value in promotion products and very short delivery time, this manually process was disconnected with their philosophy.
Then in 2011 they decided to invest in counter machine from Uchida and due the wide range of products, especially thin ones – 75 to 120 gsm, they decided by Countron 2200HS. Right after implement this machine, the positive impact in workflow was highlighted, because reduction of waste, saving time and space, and optimization of labors (example a job counted manually by 4 people taken 3 days is made just by Countron 2200HS in a half working day, so nowadays these people can work for another things).
Mr. Mario Brandao, Sales Director, says: “We do not need to use Countron 2200HS the whole working day (8 hours), but even so when we use it totally compensates the investment and our payback was done in the first year already”. Noted they purchased the equipment in the end of 1st half of year, due in the 2nd half they need to produce and deliver the promotional goods, so in this period of just 6 months they got the payback.
With this progressive mind, Panorama keeps its evolution and makes positive difference for their customers.